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Background

WeChange.AI helps organisations understand, adopt and embed AI in a way that creates real change.

For WeChange.AI, delivering a high standard of service is central to the way the business works. But as demand grew, the team needed a way to scale their own internal proposal processes without letting that quality slip.

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The Challenge

With AI, there are plenty of processes a team could improve. The value comes from picking the right one to start with.

We worked through that together and landed on proposal creation, where faster turnaround would have a direct effect on growth.

A strong proposal takes time. It has to reflect the client’s needs, carry the right commercial detail and stay true to the WeChange.AI brand. As the sales team grew, the team wanted to keep that standard while responding to more opportunities, more quickly.

WeChange.AI needed a solution that could:

  • Speed up the proposal creation process
  • Improve consistency across sales documents
  • Support a growing sales team
  • Use business data already held in Microsoft 365 and Dynamics
  • Fit into the Microsoft ecosystem the team already used
  • Create high-quality first drafts without starting from a blank page
  • Reduce manual work without removing human review
  • Help the team respond to new opportunities more quickly

The Solution – Pitch Pro: An AI Proposal Agent

A guided way to create proposals

  • Bespoke built PitchPro, an AI proposal agent that helps WeChange.AI create first-draft proposals faster. The team starts with a simple prompt, such as “Create a proposal for X company”, and the agent asks follow-up questions to gather context before producing a draft for review.

Built inside Microsoft Copilot Studio

  • PitchPro was built in Microsoft Copilot Studio and connects to Microsoft 365 and Dynamics 365. It works with the systems WeChange.AI already use, drawing on relevant business data to support proposal creation.

Faster, more consistent sales output

  • PitchPro gives the team a repeatable process for creating proposals. Drafts come together more quickly, with stronger consistency across structure and brand presentation.

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Want to create proposals faster without starting from scratch every time?

Pitch Pro is a ready-to-deploy AI proposal agent built for Microsoft 365, Dynamics 365 and Copilot Studio environments. We can implement it for your team, or build a bespoke AI agent around the exact sales, admin or delivery process slowing you down.

Explore PitchPro
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“We have seen just over a 20% increase in the win rate with customers”

“The Agent has increased the consistency of our proposals. It has helped us win more work rapidly, because we can get the proposals out far faster than before. And it has increased the brand, because they all look amazing. We have easily seen a 15-20% reduction in work for us, it’s about 7-10 hours a week. And we have seen just over a 20% increase in the win rate with customers.
Small businesses rely on speed and every month that we gain from efficiencies using AI makes a big difference to us”

Andrew Boxall – Founder
WeChange.AI

The Outcome

PitchPro gave WeChange.AI a practical way to embed AI into a live business process. It has cut the manual work in proposal creation while lifting both speed and quality across the sales team.

WeChange.AI has seen a 15-20% reduction in proposal workload, saving around 7-10 hours each week. Win rate has increased by over 20%.
100% brand consistency

The agent was built around a process where speed and consistency directly affect growth. PitchPro now helps the team move faster and create stronger proposals as they scale.

20 %

15-20% reduction in proposal workload

10 hours

saving around 7-10 hours each week

20 %

win rate has increased by over 20%

100 %

brand consistency